DNA Creative Marketing is marketing communications firm serving a range of clients from local to international brands. We believe in the power of branding. A consistent message is necessary in positioning brands for long-term growth. No matter which medium we employ, our mission is simple—to develop and protect our clients’ brands.
What We Do
Strategy drives creative. Based on the needs of our clients, we blend art and communication to reach a target audience with a single, powerful message.
Our Capabilities Include
- Strategic Planning
- Competitive Analysis
- Creative Execution
- Campaign Evaluation
While winning awards is not our focus, we have the accolades to back our work.
- ADDY Awards—Local, regional and national
- London International Advertising Awards
- New York Film Festival
- One Show
- Telly Awards
A native of Orange County, California, Dale has acclimated greatly to the South and even drives a truck. He began his career in Los Angeles at Altoon + Porter Architects as an environmental designer and then moved to Nashville in 1993. Prior to founding DNA Creative Marketing, Dale served as vice president, associate creative director, at Dye, Van Mol & Lawrence. He has worked on a number of national and international brands, including: Jack Daniel Distillery, Nissan North America, Inc., Permobil, Inc. and Ruby Tuesday, Inc. Whoa, dude!
April Bonner Addy
After years of playing cowgirl on the historic family farm, April decided upon a career in advertising and began work at Ericson Marketing Communications in Nashville. Her accounts included: Georgia-Pacific, Grand Ole Opry, Tennessee Pride Country Sausage and United Way of Nashville. Upon completing grad school, April moved to the client side and served as a marketing manager in the healthcare industry. She’s delighted to be back in the creative saddle again.