Branding, Advertising, Content

PermoBeat Product Launch

Portfolio Categories: Branding, Broadcast, and Design.

PermoBeat is a fun product. It is purely an add-on and is all about allowing the wheelchair user to take their playlist with them anywhere. The packaging needed to reflect that light-hearted feel. During the photo shoot, the models, who are actually wheelchair users, blasted music through the speakers.

Campaign components

• Logo development
• Package design
• Print advertising
• Online advertising
• Print collateral
• Introductory video